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marketing
Celebrities as election influencers
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Celebrities play a valuable role in campaigns when they focus on where their authenticity lies. Artists calling for people to register to vote or providing the means to register to vote at a concert provides a public service and uses their voice to remind fans that they have a voice, too. (more…)
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business
Planning is powerful tool in uncertain times
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Every new administration -- whether presidential or corporate and regardless of the era -- brings about change. (more…)
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hr
Tips to building a positive work culture
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Great ideas and products sometimes get lost when an organizational culture is mired in toxicity. Regardless of distractions, associates need to remain focused (more…)
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business
Building a business to succeed
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You may be thinking of taking matters into your own hands and starting a business of your own. Or, perhaps you want to strengthen the one you have. (more…)
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hr
Employee advocacy helps drive brand reputation
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Employee advocacy – the promotion of an organization by its own staff – is increasing in popularity, recognition and value. (more…)
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baker-creative-news
Cuthbert selected for Chief Marketer ‘Market Like A Mother’ Award
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